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Neetzan Zimmerman, formerly an editor at another viral content machine, Gawker, and widely considered an expert in virality, tweeted that the dress is a "viral singularity." It appears to have started with a Tumblr post of the photo, headlined "what colors are this dress," and spread from there as those who saw white-and-gold engaged in pitched battles with the blue-and-black camp

Made from 100% viscose for a soft and lightweight feel

And though its hard to resist a glam moment, a ball gown doesnt exactly translate to day-to-day life all that well (but you do you!)

This is such a simple utilitarian piece.nothing spectacular about is shape