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People who create viral things by accident dont usually get paid In January 2016, Joe Veix wrote a piece on how the weird, unfiltered internet became a media goldmine, which in part looked at the economics of #TheDress

Add the Bohemian Halter Maxi Dress to your wardrobe today and embrace the spirit of summer with confidence and style

The nursing-friendly zipper adds subtle functionality without compromising on style, making it a must-have for women who want fashion that works with their lifestyle

The flattering square neckline and adjustable straps keep it comfortable while the flirty mini silhouette makes it perfect for brunch, beach towns, and warm summer nights